Ergotec: A Strong Partner

The RuhrtalRadweg is a prime example of cross-sector collaboration that has come together to create a strong bike trail. And one of these partners has been the ergotec brand since 2019. A perfect match in both concept and location: Ergonomic cycling is a key component for anyone embarking on a longer bike trip, and cyclists on the 240-kilometer route pass virtually right by the company’s premises in Wickede (Ruhr).

Just a few meters from the RuhrtalRadweg in Wickede an der Ruhr lies the ergotec experience hub.

Many cyclists enjoy taking a break here on the renaturalized riverbank in Wickede an der Ruhr during their tour along the RuhrtalRadweg. There are plenty of places to sit and picnic benches; the Ruhr River shows itself at its best, and a large graffiti mural of a kingfisher adorns the side of the path. Even the employees at ergotec—who are practically right next door—like to come here for their lunch break and enjoy the Ruhr as a little respite from their workday.

The ergotec brand offers a wide variety of products that can be purchased through specialty retailers.

The ergotec brand stands for safe and ergonomic cycling and aims to support cyclists in adopting an ergonomic riding style. ergotec products are available at many specialty retailers. At the ergotec experience hub, these retailers receive regular training and updates on the latest product standards. This enables them to share their Wissen with cyclists during the purchasing process and provide appropriate advice to ensure a pain-free ride, even on long tours.

The ergotec experience hub is not open to the general public—but an exception was made for the winners of a trade show contest held in cooperation with the RuhralRadweg. As part of an exclusive bike fitting, the two winners were treated to a wealth of information on ergonomic cycling—just one example of a successful and comprehensive collaboration.

Training specialty retailers is also part of ergotec’s scope of work.

The partnership between the RuhrtalRadweg and ergotec has grown successfully in recent years, and several exciting projects have been implemented, ranging from sweepstakes to video series and detailed information pages in the RuhrtalRadweg’s print publications. We sincerely thank them for the collaboration and look forward to everything that’s to come!

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